Microsoft Reportedly Plans to Bring Ads to Free-to-Play Xbox Games This Year

Microsoft is planning to bring advertisements to free-to-play Xbox games and is currently evaluating adtech companies that could help manage the new in-game ad inventory and work with ad agencies, according to a report. The purported move would allow developers working on free games to sell ad space. It would … Continue reading Microsoft Reportedly Plans to Bring Ads to Free-to-Play Xbox Games This Year